Lectura de sambata dimineata

Primul weekend calduros si varatic a trecut, ce faceti in al doilea? Eu zic ca, dupa ce v-ati incalzit bine la soare, cand va vine cheful de racoreala trageti o fuga unu-doi pana in cel mai apropiat C&A:  doar astazi, sambata 5 mai, olandezii fac reduceri de 25% la absolut pe tot ce puteti pune mana in magazin. Cum eu sunt in Constanta in acest weekend (nu, nu apuc sa fac plaja!), voi face si eu o vizita…

Cat despre urmatoarele weekenduri, va lansez niste invitatii, sa ne intalnim la unul din cursurile mele de stil vestimentar de la Iasi (12 si 13 mai), Brasov (26 si 27 mai) sau Sibiu (2 si 3 iunie).  Fetele de la Brasov par sa fie cele mai doritoare sa invete sa se imbrace corect, elegant, feminin, creativ – pentru ca acolo mai sunt doar 4 locuri disponibile! Daca va grabiti, mai puteti veni la Iasi (unde sunt 5 locuri libere) sau la ultima mea destinatie, Sibiu (unde sunt 7 sau 8 locuri disponibile).

In alta ordine de idei, si pana sa trec la recomandarile saptamanii, vreau sa testez ceva cu voi: cum vi s-ar parea o rubrica lunara  de recenzie a unei carti de stil sau o biografie a unui designer, posibil insotita de un give-away al cartii respective? Astept feedback si, de ce nu, recomandari ale editurilor romanesti.

Si pentru ca un weekend e irosit daca nu rasfoim si cateva pagini, daca nu invatam ceva nou…

Why Coach continues to bag soaring profits – “The wins just keep on coming for Coach. The New York-based leather goods and accessories brand just reported a 21 percent bump in profits as sales for its fiscal third quarter rose 16.6 percent to $1.11 billion.” In Forbes.

Who’s that girl? Haneli Mustaparta – “Norwegian street style titan Hanneli Mustaparta is a model-turned-photographer, blogger, stylist and DJ. It’s easy to dismiss her as yet another all-singing, all-dancing, multi-tasking model, but for her eponymous blog, which American Vogue reports “sees more traffic than a SoHo sidewalk on a Saturday afternoon”, each post prompting hundreds of rapturous comments.” In The Telegraph.

A magic formula: recession-proof collection from Asos – “Few brands are posting a rise in sales right now, let alone an increase of almost 50 per cent. But the online fashion and beauty site Asos.com has performed consistently well throughout the credit crunch and continues to thrive, even in the face of the dreaded double dip.” In The Independent.

That dress is so preschool – “Now, children are the new accessory, as once-snooty brands line up to please conservative-minded millennials while they use tiny garments to strengthen their brand power in regions like Asia.” In NY Times.

Marc Jacobs: intelligent design – „Marc Jacobs is no „packager” – he designs using his instincts rather than statistics – but like Vuitton, he is savvy. Since Jacobs has taken the creative helm at LV, where he has been responsible for some of the company’s most lucrative and fastest-selling products, the LVMH-owned brand has gone from strength to strength, with sales now estimated at more than €6 billion.” In Wall Street Journal.

Social gifting: the new buzzowrd in e-commerce – „“Last year, the buzzword in e-commerce was Groupon Inc and its myriad of competitors that offered daily online coupons to entice shoppers in a down economy. Now, the latest fashion in retail is social gifting, where people get together on Facebook to buy each other gifts.” Pe Reuters.

Cool to be Sewell – “Yasmin Sewell is cool. Every tiny bit of her. She’s one of those effortlessly chic women that’s impossible not to notice. The kind that makes a printed shirt and kitten heels look perfect even on a chilly morning in downtown Sydney.” In Sydney Morning Herald.

The bag maketh the woman – „There is a fine line, she says, between spacious and burdensome. An office handbag should be large enough for a set of ballet flats—but not cavernous enough for a pair of heels; it might hold an iPad, but not a laptop.” In Wall Street Journal.

A humbled Gap tries a fresh coat of pepYet this is a Gap — at the Grove, an upscale mall in Los Angeles. Only it’s more than a Gap — it’s a laboratory for reviving the brand, one of the great hot-to-not stories of American retailing” In NY Times.

Two Divas (one dead) talk fashion – „A postmortem chat with a dead feminist: This is the peculiar concept behind the Met Museum Costume Institute’s retrospective, „Elsa Schiaparelli and Miuccia Prada: Impossible Conversations.” In Wall Street Journal.

Irina Markovits

Sunt creator de imagine, consultant de stil, jurnalist de moda si personal shopper. In ADN-ul meu se amesteca rafturile de carti cu umerasele de haine: asta e motivul pentru care biroul imi e plin de carti, reviste, haine colorate si pantofi splendizi. Prin Style Diary si munca de stilist personal transmit femeilor doua principii in care cred: stilul - la fel ca mersul pe bicicleta sau pe tocuri - este o aptitudine care se invata, prin exercitiu, cu perseverenta si urmand cateva reguli logice si de bun-simt, iar a te sti frumoasa si cu stil nu au nimic de-a face cu tendintele, cifrele de pe cantar sau din buletin, cantitatea hainelor din dulap sau pretul. Mai cred in puterea de transformare a hainelor si, mai presus de orice, ca o femeie frumoasa este neaparat educata, inteligenta si cu un interior bogat.

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6 comentarii la acest post

  1. 1
    Gabriela says:

    Buna dimineata Irina! Stiu ca esti ocupata in weekenduri, si apreciez mult articolul tau de sambata dimineata. Merge foarte bine cu o cafea! 🙂

    In legatura cu intrebarea ta: DAAAA, sunt foarte interesata si mi-ar placea o rubrica lunara de recenzie a unei carti de stil.

    Apreciez mult si articolele tale din ultima vreme despre alegeri: calitate vs. cantitate, brand vs. no name, material de calitate vs. h&m.. Astept mai multe articole similare, despre materiale, tipare, forme.
    Ma inspiri de fiecare data!

    Te pup si mult succes in continuare!

  2. 2
    Mihaela says:

    Da pentru recenzia lunara.
    Mi-a placut mult postul despre calitatea hainelor.

    Enjoy the trip!

  3. 3
    AdinaB says:

    Eu inca astept sa scrii tu acea carte de stil … o vreau cu ilustratii color, cu 180+ pagini si daca se poaaateee si un DVD inclus :)))

  4. 4
    Ruxandra says:

    Irina recenzia cu Blink a lui Malcolm Gladwell a fost geniala! Deci asteptam cu nerabdare sa dai curs recenziilor in stilu-ti caracteristic!

    • 4.1
      Irina says:

      Ruxandra, multumesc! Pana reusesc sa dau forma, continut si directie ideii mele cu proiectul despre carti, mi-am propus sa fac cate recenzii lunare – mai intai cartilor traduse si publicate in Romania 🙂

  5. 5
    Irina C says:

    Da, mi se pare o idee grozava, mie imi place sa citesc carti cand ma intereseaza un nou domeniu. Si in momentul asta simt ca am pus bazele cu cursul tau, dar mi-ar prinde foarte bine niste recomandari de carti(pe langa cele pe care mi le-ai facut deja, multumesc!) ca sa aprofundez.

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